Our Clients’ Success Is Our Passion
For over 25 years, we’ve been the secret weapon behind some of the world’s most successful brands.
We don’t just run campaigns—we engineer success. Our team of experts leverages data-driven insights and innovative strategies to optimize your advertising investments. Every strategy we craft is designed to boost brand visibility, drive consumer engagement, and accelerate results. Your success fuels our passion.
Our guiding principles
With integrity as our foundation, collaboration as our fuel, and passion in our execution, we break barriers to deliver transformative solutions—resulting in a partnership experience that is second to none.
Proudly Recognized
Icon Media Direct Awards
Leadership Team
Nancy Lazkani
Founder & CEO
Jeff Lazkani
Managing Partner
Minnie Dimesa
EVP, Advanced Media & Marketing
Jeff Bailes
EVP, Client Services
Manisha Sabnani
SVP, Finance
JP Pereira
SVP, Marketing Science
Stacy Karabuykov
VP, Media Strategy & Planning
Li Liu
VP, Data Intelligence
Davis Mendoza
VP, Technology Operations
Niko Nikoyan
VP, Traffic Operations
Life at Icon Media Direct: Where Smart Meets Heart
At Icon Media Direct, we bring out the best in everyone—combining sharp thinking with genuine heart. Our culture thrives on trust, collaboration, and respect, creating an environment where talent flourishes, relationships deepen, and success is shared.
We’re Looking for Game Changers
We’re always looking for curious, motivated, and passionate individuals. Sound like you? If so, we’d love to learn more about you. Apply to one of our open positions.
Advanced Media
Client Services
Data Intelligence
