Ignite Your Growth Through Elevated Media Strategies
We harness advanced analytics to propel brands to new heights as a trusted performance-driven media agency

Discover Our Value
A data-driven media agency with white glove service and very smart people
Media Planning
We go beyond standard demographics like age, gender and income to uncover consumers' attitudes, lifestyles, values, and interests to deliver insights into what motivates consumers in purchasing decisions.
Media Buying
Our experienced cross-channel media buyers are experts at negotiating, optimizing and delivering the most effective media investments at preferred rates.
Analytics and Attribution
Our data scientists apply proprietary methodologies and attribution models to deliver probabilistic and deterministic insights.
Multi-Platform Capabilities
Icon Media Direct leverages its performance-driven heritage to access premium inventory through both programmatic and direct buys at preferred rates.
Video
- Convergent TV
- Linear TV
- OTT/CTV
- OLV
Audio
- Streaming
- Radio
- Podcast
OOH
- Static
- Digital
- Video
Innovative Solutions in a Continuously Evolving Media Landscape

Cutting-Edge Advanced Technology

Analytics Is Our DNA
Through strategic integrations and proprietary methodologies with best-in-class partners, we provide the right insights to drive business outcomes. Datasets from Nielsen, Roku, iSpot, Viant, Google Analytics, Cuebiq, Adobe, AppsFlyer, Kochava and Innovid, among others, are all overlaid against Icon Media Direct’s proprietary media performance database to analyze and optimize media investments at a granular level.





Measuring Beyond the Impression
Iconic Partnerships.
Exceptional Outcomes.













































Iconic Partnerships.
Exceptional Outcomes.














































- Stephanie Lin
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- at Empower
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- Scott Wilson
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- Rick Odum
- , Chief Executive Officer
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Our Clients’ Success is Our Passion
We are a data-driven media agency with white glove service and very smart people

